Amazon Brings Cloud Gaming to Prime Video
Amazon revealed on Thursday that it’s folding games into Prime Video by weaving its Luna cloud gaming service directly into the streaming app. Titles like “Hogwarts Legacy,” “EA Sports FC 26,” “Indiana Jones and the Great Circle,” “Clue,” and “Taboo” are live starting today on Fire TVs in the U.S. and U.K.
The move signals Amazon’s ambition to turn Prime Video into a broader entertainment hub, not just a place to stream shows and movies. It’s a page borrowed from Netflix, which has spent the past few years steadily building out party games for its own subscribers. Given that Amazon already runs its own cloud gaming service, folding Luna into Prime Video is a fairly natural next step.
Beyond licensed titles and nostalgic picks like “Taboo,” the lineup will also include games built in-house by Amazon’s gaming division — including its “Courtroom Chaos” series and the co-op card battler “Masters of the Universe: Legends Unite.”
Previously, Luna games could only be reached through a separate standalone app for Prime members. Now that catalog sits directly alongside Prime Video’s movies and TV shows in one place.
Amazon frames the effort as an attempt to lower the barriers to gaming, aiming to make it accessible regardless of a person’s experience level or budget. According to the company, Luna is built to reach a wider audience by cutting out the need for pricey consoles or gaming PCs, making games just as easy to jump into as any show or movie.
Prime members can now find a new “Games” tab within Prime Video and start playing right on their TV, using either a controller or their phone as an input.
Jeff Gattis, Amazon’s general manager of gaming, said in a press release that games have often been more difficult to discover than they should be. He added that bringing Luna into Prime Video lets members stumble onto games more organically — see something interesting, click it, and start playing — cutting down on search time and getting people into games included with their Prime membership faster.
Amazon says fresh titles will be added to the library every month, and the company plans to expand the feature to more devices and additional countries in the months ahead.
